Menthol Cigarette Sales (in billion units) and Market Share From 1925 to 1993, partially from Maxwell Associates May 18, 1977; also calculations from Annual Maxwell Reports 1963 - 1986..
| YEAR | SALES | Market Share (%) |
| 1925-1932 | 0.0 | 0 |
| 1933 | 0.5 | 0.45 |
| 1934 | 2.4 | 1.91 |
| 1935 | 2.9 | 2.16 |
| 1936 | 3.0 | 1.97 |
| 1937 | 2.8 | 1.72 |
| 1938 | 2.8 | 1.71 |
| 1939 | 3.0 | 1.74 |
| 1940 | 2.5 | 1.38 |
| 1941 | 3.5 | 1.69 |
| 1942 | 4.8 | 2.04 |
| 1943 | 5.8 | 2.25 |
| 1944 | 5.8 | 2.42 |
| 1945 | 6.1 | 2.28 |
| 1946 | 5.1 | 1.58 |
| 1947 | 5.1 | 1.50 |
| 1948 | 6.7 | 1.90 |
| 1949 | 8.0 | 2.25 |
| 1950 | 9.5 | 2.60 |
| 1951 | 10.8 | 2.85 |
| 1952 | 11.7 | 2.97 |
| 1953 | 11.7 | 3.02 |
| 1954 | 12.3 | 3.34 |
| 1955 | 12.8 | 3.35 |
| 1956 | 16.3 | 4.20 |
| 1957 | 26.8 | 6.49 |
| 1958 | 37.1 | 8.50 |
| 1959 | 50.8 | 11.2 |
| 1960 | 60.9 | 12.95 |
| 1961 | 68.2 | 13.97 |
| 1962 | 73.35 | 14.83 |
| 1963 | 82.89 | 16.27 |
| 1964 | 83.51 | 16.78 |
| 1965 | 92.31 | 18.05 |
| 1966 | 99.70 | 19.08 |
| 1967 | 106.80 | 20.23 |
| 1968 | 112.18 | 21.45 |
| 1969 | 114.33 | 22.39 |
| 1970 | 122.27 | 22.95 |
| 1971 | 129.33 | 24.45 |
| 1972 | 129.12 | 23.43 |
| 1973 | 139.14 | 23.61 |
| 1974 | 157.40 | 27.31 |
| 1975 | 162.88 | 27.68 |
| 1976 | 167.92 | 27.29 |
| 1977 | 170.10 | 28 |
| 1978 | 172.73 | 28 |
| 1979 | 175.01 | 29 |
| 1980 | 175.58 | 28 |
| 1981 | 178.96 | 28 |
| 1982 | 176.65 | 28 |
| 1983 | 166.59 | 28 |
| 1984 | 166.95 | 28 |
| 1985 | 164.11 | 28 |
| 1986 | 159.98 | 27 |
| 1987 | - | 28 |
| 1988 | - | 28 |
| 1989 | - | 27 |
| 1990 | - | 26 |
| 1991 | - | 27 |
| 1992 | - | 26 |
| 1993 | - | 26 |
| 1994 | - | 25 |
| 1995 | - | 25 |
| 1996 | - | 25 |
| 1997 | - | 25 |
| 1998 | - | 25 |